New Research Looks at the Cost of Reputational Crises
Building on her previous studies over the last twenty years, Deborah Pretty of Pentland Analytics has recently published new research looking at “Reputational Risk in the Cyber Age”. The study analyses a sample of 125 reputational risk events over the last ten years including: The Samsung Galaxy Note7 recall; The Volkswagen emissions scandal; and Cyber-attacks […]
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