Water supplies throughout Northern Ireland have been severely disrupted by a spate of leaks caused by the rapid thawing of frozen pipes. The extent of the leaks is so great that reservoirs are running low and water supplies are being turned off in rotation to conserve supplies.
Whilst everyone accepts that these are exceptional circumstances and that problems on this scale cannot be fixed instantly, Northern Ireland Water has been widely criticised for failures in communication. In particular, people have reported difficulties with the telephone helpline and the website.
Any sort of crisis puts extreme pressure on an organisation’s communication capabilities. If contingency plans are not prepared in advance, crisis communications can rapidly become a secondary crisis in its own right. Download our article ‘Hanging on the Telephone’ for more advice on planning your crisis communication requirements.